Tuesday, May 20, 2008

Earning Money Through Adsense by Website Design and Development Outsourcing Company | Team Creatives.Com

I know lots of blogger know about Adsense and how they can earn through it. But, as a blogger or a SEO do you follows its Terms and Conditions? As we all know, Adsense is one of the best way to provide income for so many websites. Bloggers put those ads on their sites for them to earn through clicks or impressions. But, they put those ads without knowing if they are violating the rules or not. Of course before you put adsense on your site you need to sign up for an account in Google adsense using your e-mail address. That won't take lots of your time. After you register, you can easily choose different type of ads to your sites. You can customize your ads to fit the look of your site. Now that you have your account and you already put some ads on your site. You should know the things that you need to do in order to not penalize your site. Here are some of the Do's and Don'ts that a Blogger must know if they want to put Google Adsense on their sites.

Do's

1. The first thing that a blogger or SEO should do is to read the Google Adsense Do's and Don'ts.

2. You should write an article that is relevant and informative. Those unique contents will surely drive traffic to your site.

3. A textual description is more preferable rather than putting some pictorial description. Textual description will help Google Adsense to extract keyw

4. Also try to visit other sites with Google Ads and click on it. But, make sure that you click on ads that you are interested with.

5. And, always take some time to have a tour around Google Adsense for you to learn more about it.

Don't

1. Don't click on your own ads. Google don't allowed this action and Google don't want to tolerate it.

2. Avoid adding too much ads on your sites. Google only allowed blogs up to 3 ad units and 3 ad links or 2 adsense search boxes.

3. Use only one accounts for all your sites.

4. Do not alter or change Google Adsense code.

5. Avoid asking your readers to click on your ads like putting text like "Please Click on these ads to keep my site on going"

6. Your site should not contain violent, pornography content and other racial intolerance against individual.

Those Do's and Dont's that I mentioned are some of the things that a blogger should keep in mind to avoid penalizing your site. Earning money is not bad but, you must think and learn all those things to avoid penalizing your site. You can easily ask help through Google Adsense staff if you can't understand something. They will surely help you and will answer all your questions.

Search Engine Optimization Tips

Now that we've got that out of the way, let's dive into the two ways to optimize your site.

On Page Optimization

This is what most people think of when they think of SEO. In reality it is the less effective of the two methods, though as Google improves its ability to determine real content from fluff it is getting more valuable. A bit of history first. Back when people started realizing that they could make or break their business by where they came up in the SERPs, they started adding all sorts of content to their sites to improve their ranking. The most common of these was the meta keywords. These are words that are placed in the code on a website that tell the search engines what the site is about. Way back when the 'net was young, the search engines believed these keywords. They don't anymore. People abused the keywords system by putting their competitors names in them, or by even putting completely bogus words in. A site looking to sell more jeans would put Britney Spears in their keywords to get people to visit them inadvertently. Needless to say, keywords play very little importance anymore. I have gotten sites to the #1 position on Google without using keywords at all. As the search engines got wise to the whole bogus keywords thing, they started looking at all of the content on a website. They can only read text, so images and animated graphics (like flash) were ignored. People learned tactics to place all sorts of text on their site that was invisible to users, but that the search engines (looking at the source code) would see. So search engines started to distrust the websites themselves.

Untrustworthy Sites

Link/Banner farms - sites with nothing but links to various other sites. These used to work, but the search engines wised up and now having a link farm link to you will hurt, not help. Sites with a lot of advertising on them - The search engines know that these sites are mostly computer generated and have no valuable content, and so don't pay any heed to what they link to. Black Hat Sites - sites that use questionable SEO tactics aren't ones that you want linking to you. Google is suspicious of them, no reason to make it suspicious of you

Trustworthy Sites

Directories - There are two types of directories. Automatic and Human verified. Google knows which are which and if your site is listed on a human verified directory (meaning that someone looked at your site and verified that your description and content match the category you chose to have it listed in) then it knows that your content is relevant to the description you gave. Find the directories for your market (just google things like sewing boston directory or whatever your niche/market is and you'll find some to list in. News Sites - Many news sites allow you to post comments on them. Don't spam, but find some relevant articles to your site and post a few comments. Its not advised that you place your link right in the article (unless you think it applies) but rather have your link in your profile. Sites with high page rank - This is key. There is little point having sites with no page rank link to your site with no page rank. You want sites with high page rank linking to you. Install the Google toolbar and select yes when it asks if you want to view pagerank. This will let you know how other sites rank and help you determine where to try to get links.
There are a lot of other tips and helpful bits of information out there and I'll be posting a few more specialized articles about them. While there is a lot of bogus software and ebooks out there that will literally tell you no more than what you have read above, there are some that will help you carry out the suggestions above. They'll suggest directories, give you reports on how well you rank against your competitors and many other things. Most you can do on your own, but they take time. Good SEO software should mainly remove the tedious, manual tasks involved in SEO and help you focus on more important things like niche research and adding actual, valuable content to your site.

Free SEO Tips the Pro's Charge For by Michael Cooper

SEO (Search Engine Optimization) both the bane and boon of many a person's existence. It's a known fact that the best way to get traffic to your website is by simply having your site show up in the first page or two of the major search engine's results. Visitors that come in from those search engine results pages (referred to as SERP) have two main things going for them. They are more likely to buy, and they didn't cost you any money to get there. Getting your site onto those first two pages can be a struggle, and people are always watching what you are doing and gunning for the top spot. You have to keep aware of all of the latest tactics and methods and measure yourself against your competitors.
Before we go any further it's important that you understand the nature of SEO. It is not an exact science. The exalted minds inside the Googleplex do not share their secret sauce with the unwashed masses. The reason for this is simple: if they revealed exactly how their logic works, it would be exploited--this has happened before. The methods for performing SEO are based upon the trial and error of many, many internet users as they worked out what works, what doesn't and what will get your site unindexed - or worse: banned. This is important. There are good and bad ways to optimize your site. The bad ways are called 'Black Hat'. Sure, they may work for awhile, and some Google can't (or doesn't bother to) pick up automatically. However you can report a site to Google as using Black Hat SEO tactics and Google will remove that site from the index (meaning it won't show up in search results). Removing a site from the index is usually only done for a certain amount of time and can be appealable. Banning is far more severe and banned sites are often gone for good with no way to get Google to add it back to their index. Beware of a lot of things that seem shady. If you think they are shady, chances are that the folks at Google will think so too and if one of those other sites in the SERPs wants to rise up and they visit your site and see your shady tactics, they won't hesitate to report you.

Keyword Optimization - Getting It Right by Lauren Hobson

What's the most important part of optimizing a web site to perform better in the search engines? If you're like most people, you probably thought "keywords." And that's true, of course, as long as you include about a million other techniques and nuances when using keywords to optimize a web site! (Okay, maybe not a million...) But of all the strategies you can use to improve your search engine placements, using keywords effectively is the one that you want to get right.
In the Old Days
Using keywords used to be very simple; all you had to do was add the words that best described your business or web site content in the "keyword" meta tag in the HTML code of the site. Of course, people quickly found lots of ways to manipulate this, so the search engines began altering their search algorithms on a regular basis. The challenge for web site owners today is figuring out how to legitimately use keywords to get good search results, while competing with millions and millions of other web sites that are trying to do the same thing.
Choose Carefully
In order for your keywords to be effective, you must first choose the right keywords for your site, which requires some research. Doing this step is critical. Yet, if you are like many small businesses, you may have overlooked or skipped this step entirely. Why? Probably because you already have a good idea of what keywords you think your customers would use to find your business. However, what you think people will use to find your business is often quite different from what searchers actually use when they perform searches. Once you have found the right keywords for your web site, there are some other basic keyword tips that you can use as well, such as:

- Optimizing for phrases - people don't search using only single words, they search on phrases containing two, three, or more words. Watch your web stats to find out which phrases searchers are using to find your site, then make sure you optimize for those phrases.

- Using "follow-through" words on your landing pages to show visitors that they have come to the right place. For instance, if a visitor arrived at your page from searching on "bright yellow widgets," make sure that those words appear in that order on your landing page.

- Measuring keyword densities - make sure you use your keywords enough to be helpful to the search engines, but not so much that it could be considered keyword-spamming.

- Using your keywords in titles and headings whenever possible.

- Including keywords in your ALT tags for graphics and images.

- Using keywords in your filenames, including image files.

Keywords are Key
There are several techniques you can use to improve you web site's position in the search engines, but using keywords effectively is probably the most powerful tool in your optimization toolbox. Remember, you are competing with millions of other web sites, and they all want to come up in the top 10 results. Choose your keywords wisely, and use them intelligently throughout your entire site. In the end, getting the keywords right can make a world of difference in your search engine rankings, your web site traffic, and the overall success of your small business web site.

Syndicate Your Content by Phil Robinson

In the old days, there were limited means for getting your content - articles, white papers, knowledge - and hence marketing your brand and products out to your target audience. You could write a book and try to get it published; you could print white papers and submit them to industry journals, libraries, or post them to potentially interested parties; you could try to get articles published by the media; or you could distribute your collateral at exhibitions, conferences etc. None of these were truly effective, nor affordable, ways to get your content out there to those who would most benefit from it, nor to market your business, products and services.
In order to syndicate your content, you will first need to create that content. This can be in the form of short articles (eg 500-2000 words), or white papers about a particular topic of interest to your potential customers. This may be how to wire a plug in different countries, how to tie a fly for fishing, how to manage knowledge within a small business, or how to promote a website using Pay Per Click keyword purchase. The most important aspect of the content is that it should offer valuable information to your target audience. It should not be blatant self-promotion - that is what press releases are for, However, it is permissible to include a resource box in your article that gives further information about the author, and a link to your website or a landing page specifically about the subject of the article. This will then allow you to track interest generated from a specific article and you can even create special offers for the readers to capture a sale when they follow the link.
Once you have created your article or white paper, you need to approach those websites, ezines, newsletters, blog etc where your target audience hang out, and offer the content for publication. These need to be websites with high traffic, so as to reach the widest audience. Many websites ask for articles and content so make sure you look to see if there is a specific contact mentioned on the site who you should approach to offer your content to.
Many websites in niche areas are also interested in regular monthly columns by knowledgeable authors, and these are well worth looking out for. You can also crossover from online to offline by offering your content to magazines, and ensuring that the readers are led easily to your website for further information.
Another method of syndicating content is to use RSS (Really Simple Syndication). This automates the process and can mean that your content gets distributed widely, whilst also gaining you valuable backlinks to your site.

Want to see your Business at the Top of Google? by seofreelanceexpert.tripod.com

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